Winning the Story Wars : Why Those Who Tell (And ... Build, Borrow, or Buy : Solving the Growth Dilemma Us Plus Them : Tapping the Positive Power of Diff... A leading psychologist and author of Frames of Mind draws on years of cognitive research and a series of case studies to provide a close-up look at seven important factors that impel or thwart significant shifts from one of thinking to a new one, in a study that reveals what happens during the course of changing a mind and how to influence the process.
Changing Minds : The Art and Science of Changing Our Own and Other Peoples Minds General
| ISBN | 9781578517091 |
| Fiction/Non-Fiction | Non-Fiction |
| Publisher | Harvard Business School Pr |
| Pages | 288 |
| List Price | $28.95 |
| Author | Gardner, Howard |
| Publication Date | 04/01/2004 |
| Release Status | In Print |
| Format | Hardcover |
| Language | English |
| Measurements | Height: 9.25 Inches (US)Width: 6.25 Inches (US)Thickness: 1 Inches (US)Unit Weight: 1.2 Pounds (US) |
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