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Groupon's Biggest Deal Ever : The Inside Story of How One Insane Gamble Tons of Unbelievable Hype and Millions of Wild Deals Made Billions for One Ballsy Joker

Groupon's Biggest Deal Ever : The Inside Story of How One Insane Gamble Tons of Unbelievable Hype and Millions of Wild Deals Made Billions for One Ballsy Joker

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Item 9781250000842

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The inside story of the meteoric rise of Groupon from startup to $30 billion online giant and the audacious genius behind it, founder Andrew Mason  In late 2010, Groupon made an incredible gamble. Rather than take Google's $6 billion buyout offer, founder Andrew Mason turned the search giant down and decided to go it alone. The experts th...

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Groupon's Biggest Deal Ever: The Inside Story of How One Insane Gamble, Tons of Unbelievable Hype, and Millions of Wild Deals Made Billions for One
Groupon's Biggest Deal Ever: The Inside Story of How One Insane Gamble, Tons of Unbelievable Hype, and Millions of Wild Deals Made Billions for One
Item 9781250000842
The inside story of the meteoric rise of Groupon from startup to $30 billion online giant and the audacious genius behind it, founder Andrew Mason, who created a juggernaut of online commerce and ignited a consumer revolution.
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Groupons Biggest Deal Ever: The Inside Story of How One Insane Gambl
Groupons Biggest Deal Ever: The Inside Story of How One Insane Gambl
Item 9781250000842
ISBN-10: 125000084X ISBN-13: 9781250000842. Edition: .
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Groupons Biggest Deal Ever: The Inside Story of How One Insane Gambl
Groupons Biggest Deal Ever: The Inside Story of How One Insane Gambl
Item 9781250000842
ISBN-10: 125000084X ISBN-13: 9781250000842. Edition: .
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Product Info
The inside story of the meteoric rise of Groupon from startup to $30 billion online giant and the audacious genius behind it, founder Andrew Mason
 
 
In late 2010, Groupon made an incredible gamble. Rather than take Google's $6 billion buyout offer, founder Andrew Mason turned the search giant down and decided to go it alone. The experts thought he was insane. Groupon was little more than two years old and staffed from top to bottom with twenty-somethings. The wild ride couldn't last, but Mason thought otherwise, and with knowledge of a possible IPO he liked his odds.

A discount service that offers a deal a day at local merchants in countless cities in more than forty-three countries, Groupon is the fastest-growing company in Internet history and is as committed to innovating a new model for commerce as it is to creating an office culture and editorial voice based on radical transparency and absurd humor.
 
Groupon's Biggest Deal Ever is the exclusive and unparalleled account of the incredible rise of discount giant Groupon and the compelling story of its offbeat founder Andrew Mason as he created a juggernaut of online commerce and ignited a consumer revolution.

Groupon's Biggest Deal Ever : The Inside Story of How One Insane Gamble, Tons of Unbelievable Hype, and Millions of Wild Deals Made Billions for One Ballsy Joker
General
ISBN

9781250000842

Fiction/Non-Fiction

Non-Fiction

Publisher

St Martins Pr

Pages

320

List Price

$25.99

Author

Sennett, Frank

Publication Date

06/05/2012

Release Status

Forthcoming

Format

Hardcover

Language

English

Measurements

Height: 9.25 Inches (US)

Width: 6.125 Inches (US)

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