Motives® Lustrafy Waterproof Mascara


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Product Information

  • This exquisitely rich formula and oversized brush build thick, beautiful, bodacious lashes with every swipe
  • Long-lasting, waterproof color
  • Non-comedogenic and hypoallergenic
  • Fortified with panthenol to lengthen and condition lashes
  • Creates smudge- and flake-free lashes

Product Information

Motives® Lustrafy Waterproof Mascara

Product Brochure

A rich, hypoallergenic, waterproof formula that volumizes your lashes. The waterproof formula extends its wear to last all day and night, while resisting smudging and flaking.

SHOP.COM Reviews

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A Must Have

Shop Consultant

on 08/21/2015

Love this mascara because it lasts all day and goes on smoothly. Doesn't smudge. No odor.

My Everyday Favorite

Shop Consultant

on 05/20/2015

I hardly wear any makeup to work, but Motives Lustrafy Waterproof Mascara is a must have before I leave my house. I love how smooth it goes on, and how long it lasts. It makes my lashes feel so long and full - and of course I love the added waterproof component.

Shop Consultant

on 06/27/2012

I use this product when going out to dinner with my husband and it makes me feel so sexy, he says he loves the way that my eyes look. Well worth the money for the results.

Shop Consultant

on 03/18/2012

ilike that it is kind of thick and it looks like i am wearing eyeliner when i am not but does not seem to do much for lengthening.

on 01/20/2012

love it! I used to use lancome, but this has it all, and the price is great!


Iron Oxides
Iron oxides are naturally-occurring mineral compounds that are used as pigments in a variety of applications. These iron oxides offer deep, rich colors from orange, red and yellow to black that accentuate your eyes.

Lanolin Acid
Lanolin helps to moisturize your skin, hair and nails. It also helps to lubricate the skin, giving it a soft, smooth appearance.


Will Motives Lustrafy Mascara make my eyelashes grow?
Though your lashes will look longer and fuller, this mascara is not meant for eyelash growth or thickening. Fixx Lash Extend is formulated to help your eyelashes grow.
Why is Lanolin important in mascara?
The ingredient Lanolin is important in mascara because it helps moisturize your lashes to maintain a smooth, silky appearance.

Will Motives Lustrafy Waterproof Mascara irritate my eyes?
No, Motives Lustrafy Waterproof Mascara is hypoallergenic so it will not irritate your eyes.

How long can I use this product before needing to replace?
Motives Lustrafy High-Definition Mascara is best replaced after three months of use.

Will Motives Lustrafy Waterproof Mascara smudge or flake?
No, Motives Lustrafy Waterproof Mascara creates smudge- and flake-free, ultra glam, catwalk lashes.