Find baby formula and supplements at Target.com! For babies with food allergies and colic due to protein sensitivity. while sensitivity to the protein in both milk-based and soy-based baby formulas is uncommon, it's good to know there is a trusted alternative. If your baby s digestive system is especially sensitive and requires an extra-gentle baby formula, ask your physician about similac expert care alimentum hypoallergenic formula. this container has 16 ounces of powder formula. Simply add it to water and mix.?