SHOP.COM display advertising programs are designed specifically for the direct marketer and brand advertiser and are focused on the retail vertical and female consumer. Through this program, SHOP.COM provides advertisers with guidance, flexible program options, and robust reporting to help advertisers craft and execute successful display-based marketing campaigns on SHOP.COM and through SHOP.COM's email database.
SHOP.COM DISPLAY ADVERTISING PROVIDES YOU WITH ACCESS TO:
When you advertise through SHOP.COM display media programs, you maintain control of your campaign and take advantage of our unique and targeted female demographic. Here are just a few ways we can help you get the most out of your advertising dollars on SHOP.COM: - Meet your needs through planned cost-per-thousand (CPM) campaigns
- Extend your brand reach to the millions of unique visitors that appear throughout the SHOP.COM network, which includes www.CatalogLink.com, www.TheShoppingVine.com and www.CartMeAway.com
- Gain exposure through exclusive department sponsorships (End Cap)
Benefit from SHOP.COM's large and unique reach with traditional media units. Your brand can attract our targeted demographic with a mix of high impact ads strategically placed within a media plan or through our bidding platform that can be accessed in our Marketplace Business Center. | |  |
 | | SHOP.COM's unique platform enables contest sponsors to extend their
reach and increase brand awareness amongst a large group of consumers
who visit SHOP.COM on a regular basis to enter contests. Contest
sponsors have multiple branding opportunities to reach loyal and engaged
consumers via contest specific email campaigns, and on-site cross
promotions to deliver highly interested and qualified impressions to
consumers interested in your sponsored product or contest. Our programs
are run on the calendar month basis and available upon request. Through our extremely popular Cart Me Away shopping game, sponsors also
have the opportunity for branding in emails, on-site and more. The game
garners considerable media attention, and runs throughout the year based
on a very timely & trend-driven storyline - providing you with great
exposure to a very targeted demographic. |
Email Media & Sponsorships SHOP.COM's email platform enables Advertisers to extend their reach and increase brand awareness amongst a targeted group of consumers who have opted in to SHOP.COM's email program. Email campaigns are launched multiple times per week and are sent to targeted segments of our house file based upon theme, promotional offer or other time-sensitive opportunities. | |  |
Interested in advertising on SHOP.COM? Learn about our ad guidelines, ad submissions and specifications. Please take a few minutes to review the information below. Click on any of the links below to download the pdf.
Check back often as we will be updating all documentation from time to time.
SHOP.COM's Display Advertising Guidelines and Specifications
To learn more about SHOP.COM's available online marketing opportunities, please contact your SHOP.COM Merchant Development Manager or email us at advertising@shop.com.
