SHOP.COM is the leading independent comparison shopping comparison engine for women!
Many comparison shopping engines are designed primarily to serve their own strategic business agendas, meaning there are limited media opportunities available to outside advertisers. At SHOP.COM, we have just two missions: to serve our consumers with the most compelling shopping experience and to serve our advertisers with media programs that meet their objectives. That means as an advertiser with SHOP.COM, you'll get industry-leading and flexible advertising opportunities through both our CPO and CPC product listing programs in addition to a full range of standard media advertising units.
SHOP.COM attracts a very unique and valuable audience - one who explores SHOP.COM for gifts, price & product comparison, engaging editorial content, buying guides and other online shopping experiences. Our media reaches the most active, engaged and responsive female consumers in the online universe. The efficacy of SHOP.COM's powerful advertising platform is evidenced by its wide array of regular advertisers - many of whom represent the most prestigious brands in their respective categories.
Download SHOP.COM Sales Kit (PDF)
Consumer Focus & Demographics
SHOP.COM is a comprehensive shopping comparison site whose mission is to offer the most compelling shopping experience on the web.
At SHOP.COM, customers can:
- Discover.
Shoppers can compare products from over 1,000 of their favorite stores and purchase on-site with OneCart® or directly from our Partner Stores.
- Compare.
Customers can search for the products they love from their favorite stores on the web and see them side by side. They decide which price, shipping method, and delivery schedule options works best for them.
- Learn.
Unlike other shopping comparison sites, we offer our audience a variety of tools and expert advice like informative articles and buying guides to help the consumer make informed purchasing decisions and to find the best product to suit their needs.
- Share.
Customers can share opinions through tools like product reviews, our shopping blog, and My Shop, a place to keep track of favorites.
- Shop.
And when ready to buy, we give our customers options. They can use their secure SHOP.COM account to make purchases right on our site using our patented OneCart or make purchases directly from the web sites of one of hundreds of our Partner Stores.
Customer Profile
Our customer focus and demographic is unique but the appeal of our design and user interface is universal. SHOP.COM is a comparison shopping engine specially merchandised for women.
- 71% female; 29% male
- Primarily between the ages of 30-55
- 72% employed; 50% college-educated
- Median household income of $78K
Leading Categories
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