Apple Bottoms, launched in 2003, is a fashion and lifestyle brand for women catering to all shapes and sizes. A coordinated effort by rap artist Nelly, his cousin Yomi Martin and friend Ian Kelly, the brand was originally a denim label, with Apple Bottoms jeans finding immediate worldwide appeal, but the company has since grown to include other women's and girl's clothing and accessories. The company mission appeals to women of all shapes from slender to curvaceous, as Apple Bottoms endeavors to celebrate and accentuate women's shapes based on a variety of silhouettes.
The brand found immediate popularity through VH-1, a cable channel which held a year-long nationwide model search for the “Apple Bottoms Girl”. As quickly as a year after its inception, the company expanded into a complete lifestyle brand with the help of Picked Fresh, and they now offer a lovely line of Apple Bottoms dresses including Apple Bottoms sundresses, Apple Bottoms halter dresses, Apple Bottoms shirt dresses and flirty Apple Bottoms strapless dresses. Comfort, fit and product quality come first, with denim or leather Apple Bottoms bomber jackets in petite through plus sizes and denim or velour Apple Bottoms capri pants and leggings in a variety of different lengths. You don't have to be curvy to be an Apple Bottoms Girl, but either way, you'll love this brand's terrific selection of styles!