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Benefit
Benefit

About Benefit

As one of the fastest growing cosmetics companies in the U.S., Benefit was created in 1976 by twin sisters Jane and Jean Ford, who felt early on that a bit of whimsy and fun would bring new perspective to the business of beauty. Calling itself the "friskiest" brand of luxury cosmetics, benetint was one of their first concoctions, developed in 1977 for an exotic dancer who wanted to tantalize and highlight her more "interesting" features. Benetint, among other Benefit lipsticks as well as cheek stains and Benefit blushes, remains one of their most popular products.

Winning numerous awards for specialty products like Benefit eyeliners, bronzers, Benefit eye creams, Benefit lip liners, and most recently the Crescent Row collection of Benefit eau de toilettes, this company continues to dazzle reviewers and customers with creative, quick answers to every woman's beauty frustrations. Jean's daughters Maggie and Annie joined the team in 2008 as Makeup Trend Artists, adding further experience and skill in a hands-on capacity with customers and clients around the world. Maintaining a direct and personal relationship with their customers gives Benefit the edge in developing new products and creating smart solutions with a cleverly quirky sense of humor.

Benefit Best Sellers

Benefit Cosmetics High Beam 0.45 oz
Benefit Cosmetics High Beam 0.45 oz
$26.00
$0.52
Cashback
Macy's

Benefit Cosmetics High Beam 0.45 oz
$26.00
$0.52
Cashback
What it is:A luminescent complexion enhancer.What it does:Benefit High Beam is an ethereal pink liquid highlighter that creates a radiantly dewy complexion. For an angelic sheen, this pink shimmering lotion adds a soft, natural afterglow.What else you...
Macy's
Benefit high brow highlight & lift pencil
Benefit high brow highlight & lift pencil
$22.00
$0.44
Cashback
Macy's
Benefit Stay Flawless 15-Hour Primer
Benefit Stay Flawless 15-Hour Primer
$32.00
$0.64
Cashback
Macy's
Benefit Most-Wanted Mascara Lineup
Benefit Most-Wanted Mascara Lineup
$39.00
$0.78
Cashback
HSN.com
BeneFit Lip Tint Hydrators Lip Balm - Lolli balm
BeneFit Lip Tint Hydrators Lip Balm - Lolli balm
$18.00
$0.36
Cashback
Macy's
Benefit Cosmetics Hoola Matte Bronzer
Benefit Cosmetics  Hoola Matte Bronzer
$29.00
$0.58
Cashback
Belk
Creaseless Cream Shadow/Liner - # Purple Snap FOR WOMEN by Benefit - 4.5/0.16oz
$22.00Sale $20.99
$1.05
Cashback
Perfume Emporium
Ultra Shines Lip Shine - # Wild Child FOR WOMEN by Benefit - 5ml/0.17oz
$20.00Sale $18.99
$0.95
Cashback
Perfume Emporium
Ultra Shines Lip Shine - Nudie-Tude FOR WOMEN by Benefit - 5ml/0.17oz
$20.00Sale $18.99
$0.95
Cashback
Perfume Emporium
Redken U-HC-8852 Blonde Idol BBB Spray - Lightweight Muti-Benefit Conditioner for Unisex, 5 oz Spray
$27.76Sale $21.35
$0.85
Cashback
UnbeatableSale