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Fisher-Price
Fisher-Price

About Fisher-Price

Founded in 1930 by Herman Fisher and Irving Price, Price's wife Margaret and Helen Schelle, the company focused on strong, durable toys that promote active play. Fisher-Price push and pull toys were the company's opening line, originally made from splinter-resistant Ponderosa pine and heavy steel. In the early 1950s, Fisher-Price chose plastic as a base material to help the company incorporate brighter colors into its toys. During the 1960s, the Little people line of Fisher-Price doll playsets was introduced, which quickly gained popularity, eventually becoming a part of today's Fisher-Price building sets.

Mattel stepped up in 1993, taking on Fisher-Price as a major subsidiary, and the new management team placed all of its preschool products under the Fisher-Price name. After many decades, several toys remain wildly popular, like the Power Wheels Fisher-Price ride-on toys and Fisher-Price pedal powered vehicles and the Rescue Heroes Fisher-Price police rescue sets.

As the most trusted name in quality toys for infants and preschool children, Fisher-Price is still loved for their classic preschool toys, but they've added innovative learning toys, award-winning baby gear and numerous licensed children's products and toys to the list of Fisher-Price favorites. Fisher-Price train sets now include Thomas the Tank Engine, for example. This company makes life easier for parents as well, with Fisher-Price highchairs, Fisher-Price cribs, comforters, sheet sets, and Fisher-Price potty trainers, all made with the same concern for long-lasting durability that formed the core of this company, 80 years ago.

Fisher-Price Best Sellers

Fisher Price Infant to Toddler Rocker - Bunny
$34.88 - $59.99
up to $0.80
Cashback
3 Stores

Fisher Price Infant to Toddler Rocker - Bunny
$34.88 - $59.99
up to $0.80
Cashback
Fisher Price Infant to Toddler Rocker - Bunny The Pink Bunny Infant to Toddler Rocker is a sweet bunny print with three interactive toys on the snap in the toy bar. It is a perfect grow-with-baby product featuring an infant rocker with a fold-out...
3 Stores
Fisher-Price Little People Disney Princess Klip K...
Fisher-Price Little People Disney Princess Klip Klop Stable Play Set
$49.99
Fingerhut
Fisher Price Custom Comfort Adjustable Potty Trai...
Fisher Price Custom Comfort Adjustable Potty Training Potty
$19.99
$0.40
Cashback
BuyBuyBaby
Fisher Price Pink Petals Cradle 'n Swing (Pink Pe...
Fisher Price Pink Petals Cradle 'n Swing (Pink Petals) Strollers Travel
$139.99
$2.80
Cashback
BuyBuyBaby
Fisher-Price Laugh 'n Learn Jumperoo
$109.95 - $149.99
up to $4.40
Cashback
2 Stores
Rainforest Booster Seat
$32.00 - $39.99
up to $0.80
Cashback
2 Stores
Fisher-Price Rainforest 1-2-3 Musical Gym
$35.11 - $43.99
up to $0.88
Cashback
2 Stores
Fisher-Price® Deluxe SpaceSaver High Chair in Saf...
Fisher-Price® Deluxe SpaceSaver High Chair in Safari Dreams
$69.99
$1.40
Cashback
BuyBuyBaby
Power Wheels Disney Frozen Mustang
$299.99
up to $6.00
Cashback
2 Stores
Fisher-Price Rainforest Melodies & Lights Deluxe Gym
$55.99 - $69.99
up to $2.24
Cashback
5 Stores

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