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About Ivory

A division of consumer goods giant Procter & Gamble, Ivory soap was first sold in 1879. Based in Cincinnati along with the rest of the P&G family, Ivory, a white bar soap, has maintained its reputation for its antimicrobial efficacy in cleaning. The product was marketed and widely popularized as “the soap that floats” when James Gamble, the founder's son, discovered how to make soap float in water.

In 1992, a full century after introducing its first slogan “It floats!” the company introduced glycerin as a way to retain moisture and keep the skin soft. The introduction of this new ingredient also saw the end of floating soap. At this point, however, the parent company P&G was a corporate giant of consumer goods, with a plethora of brands and products profiting handsomely. Whether the soap would still float seemed almost irrelevant by 1992.

Since its inception over a century ago, Ivory has brought on a number of new products all of which maintain its reputation as effective, safe, and skin-friendly cleaning soaps. The classic Ivory bar soap has thrived over the year, and the company now also offers a liquid hand soap and bath wash for personal use. For household use, the company now produces both laundry soap and dish soap.

Ivory Best Sellers

jouer Age-Repairing Perfector Foundation, No. 1 -...
jouer Age-Repairing Perfector Foundation No. 1 - Ivory 1 ea
$34.00Sale $34.00
$1.02
Cashback
Nordstrom

jouer Age-Repairing Perfector Foundation No. 1 - Ivory 1 ea
$34.00Sale $34.00
$1.02
Cashback
With a smooth beautiful finish, the mineral Age Repairing Perfector enhances and evens out the complexion while fighting and repairing signs of aging and stress. The luxurious formulation of Dermaxyl Complex and the antioxidant, anti-inflammatory...
Nordstrom
Dior '5 Couleurs Lift' Eyeshadow Palette Lifting ...
Dior '5 Couleurs Lift' Eyeshadow Palette Lifting Ivory
$61.00Sale $61.00
$1.83
Cashback
Nordstrom
Simply Lavender Body Wash FOR WOMEN by Ivory - 720 ml/24 oz Body Wash
$24.00Sale $7.99
$0.40
Cashback
Perfume Emporium
Simply Ivory Aloe Bath Bar FOR WOMEN by Ivory - 3 x 3.1 oz Soap
$6.00Sale $3.99
$0.20
Cashback
Perfume Emporium
L.A. Girl Pro Conceal HD Concealer, Classic Ivory...
L.A. Girl Pro Conceal HD Concealer, Classic Ivory, .25 oz.
$2.99Sale $2.99
$0.15
Cashback
Drugstore.com

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