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About Lego

It all starts with the pieces-brightly colored, interlocking plastic parts that can be formed and re-formed in endless ways to create a whole world of imagination. LEGO construction toys aren't just a beloved plaything; they're a pop culture icon and a must-have in any child's toy collection.

The LEGO brand began in a small carpenter's workshop in Denmark in the early 1930s. Ole Kirk Christianson was the founder and creator of the now iconic plastic toys, which were originally called “Automatic Binding Bricks.” Christianson chose the name “Lego” from the Danish expression leg godt, which means “play well.” Today, that same expression is the driving force behind a company that has become an international powerhouse and the fifth largest toy company in the world, supplying toys to more than 130 countries around the globe.

From basic construction kits like the LEGO Starter Set to play sets featuring beloved brands like LEGO Star Wars and LEGO Indiana Jones, LEGO toys are must-have for kids that love to build. For the tiniest construction workers, there are even LEGO Duplo sets featuring larger bricks for little fingers. LEGO's commitment to helping children learn and grow through play is evident in the quality and design of their toys. LEGO believes that with their construction toys, they are inspiring and creating the “builders of tomorrow.” Watching any child manipulate the small pieces to create landscapes, space shuttles, race tracks and pirate ships will make you believe that's exactly what LEGO products do.

Lego Best Sellers

LEGO Cuusoo Minecraft Micro World The Forest 21102
LEGO Cuusoo Minecraft Micro World The Forest 21102
$32.99
Walmart.com

LEGO Cuusoo Minecraft Micro World The Forest 21102
$32.99
Create, explore and play in a Minecraft micro build! Build a mini model of the game that’s sweeping the Internet with a LEGO micro build version of Minecraft! Selected by LEGO CUUSOO members, this build features a cool design with lots of 1x1 LEG...
Walmart.com
LEGO Duplo My First Train Set
LEGO Duplo My First Train Set
$56.99
Toys R Us
LEGO Minecraft Micro World The Nether Building Set
$32.99 - $141.99
up to $4.40
Cashback
3 Stores
LEGO Chima Laval's Fire Lion 70144
$49.99 - $59.95
up to $3.00
Cashback
3 Stores
LEGO Friends Advent Calendar (41040)
$29.99
up to $0.60
Cashback
2 Stores
LEGO Ninja Turtles: Shredder's Lair Rescue 79122
LEGO Ninja Turtles: Shredder's Lair Rescue 79122
$54.99
Toys R Us
LEGO DUPLO Ville My First Shop Building Set
LEGO DUPLO Ville My First Shop Building Set
$32.99
Toys R Us
LEGO Friends Butterfly Beauty Shop 3187
LEGO Friends Butterfly Beauty Shop 3187
$24.99
$0.50
Cashback
Sears
LEGO Technic Remote-Controlled VOLVO L350F Wheel ...
LEGO Technic Remote-Controlled VOLVO L350F Wheel Load 42030
$249.99
Toys R Us
LEGO City Space Shuttle (3367 )
LEGO City Space Shuttle (3367 )
$32.99
Toys R Us

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