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About Mattel

Mattel was launched out of a garage workshop in Southern California in 1945 by Ruth and Elliot Handler. Originally in the picture frame business, “Matt” started a side business creating dollhouse furniture out of the picture frame scraps. The company was incorporated in Hawthorne, California, in 1948. Mattel advertised its toys on the “Mickey Mouse Club” show in 1955, revolutionizing the way toys were marketed at that time.

In 1959, Mattel introduced the Mattel Barbie doll, leading Mattel to the top of the toy industry. The famous “See 'N Say” talking toy launched Mattel into the educational preschool market in 1965. By 1968, Mattel was rolling out its die cast vehicles, the Mattel Hot Wheels. In 1977, the company entered the electronic game market. Re-entering into a relationship with Disney in 1988, Mattel introduced a new line of infant and preschool toys based on famous Disney characters.

Throughout the years, Mattel has provided toys for children of all ages that stimulate their creativity, add to their education and kindle their imaginations. Mattel has partnered with such companies as Vivendi Universal Publishing, Ferrari Toy Company, Tyco, Nickelodeon and Fisher-Price. As a result, Mattel has always been on the cutting edge of the toy business, bringing such memorable toys as “Tickle Me Elmo” and the “Cabbage Patch Kids”.

Mattel Best Sellers

Ever After High Legacy Day Raven Queen Doll - MATTEL INC.
$18.99Sale $18.99 - $25.20
up to $0.38
Cashback
3 Stores

Ever After High Legacy Day Raven Queen Doll - MATTEL INC.
$18.99Sale $18.99 - $25.20
up to $0.38
Cashback
Raven Queen; the Reluctant Rebel Leader It's time to spellebrate Legacy Day at Ever After High! At this epic event; the teenage sons and daughters of famous fairytale legends are supposed to pledge to follow in their parents' fabled footsteps. ...
3 Stores
Mattel Girl's Chiffon Overlay Tank Top
Mattel Girl's Chiffon Overlay Tank Top
$6.00
$0.12
Cashback
Kmart
Ever After High Legacy Day Briar Beauty Doll - MATTEL INC.
$18.99Sale $18.99 - $25.20
up to $0.38
Cashback
3 Stores
Barbie Sirena FOR WOMEN by Mattel - 2.5 oz EDT Spray
$25.00Sale $21.99
$1.10
Cashback
Perfume Emporium
Barbie Modelo Perfume by Mattel, 2.5 oz Eau De To...
Barbie Modelo Perfume by Mattel, 2.5 oz Eau De Toilette Spray for Women
$13.06
$0.78
Cashback
FragranceX
Barbie Sirena Perfume by Mattel, 2.5 oz Eau De To...
Barbie Sirena Perfume by Mattel, 2.5 oz Eau De Toilette Spray for Women
$13.06
$0.78
Cashback
FragranceX
Barbie Modelo by Mattel Perfume EDT Spray 2.5 oz for Women
$22.00Sale $13.19
$0.26
Cashback
FragranceNet
Barbie Sirena by Mattel Perfume EDT Spray 2.5 oz for Women
$22.00Sale $13.19
$0.26
Cashback
FragranceNet
Barbie Modelo By Mattel Edt Spray 2.5 Oz
$28.01Sale $20.75
$0.83
Cashback
UnbeatableSale
Barbie Modelo by Mattel Eau De Toilette Spray 2.5 oz
$22.36Sale $17.20
$0.69
Cashback
UnbeatableSale

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