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O'Neill
O'Neill

About O'Neill

In 1952 Jack O'Neill opened his first surf shop in a garage in San Francisco, CA. There O'Neill sold his first wetsuits, a few vests he made from gluing together pieces of neoprene, as well as balsa surfboards and accessories. Since then, O'Neill has made numerous improvements to wetsuit design, from the introduction of the zigzag stitch to the specific styles he originated, and some credit O'Neill with inventing the modern wetsuit. O'Neill's son Pat was a pioneer in developing the surfboard leash. Using materials such as nylon lines, suction cups and surgical tubing, Pat found ways to prevent his board from crashing into the cliffs and breaking in half. In fact, as soon as they moved to a larger facility down the coast, the entire family joined the team, doing product testing, design, manufacturing and even automating the business. One of the first new lines created for the O'Neill brand was swimwear, including O'Neill bikinis, O'Neill tank and one-piece suits, and later O'Neill tankinis as newer trends surfaced.

By 1980, O'Neill's Surf Shop had grown into an international company, with sportswear like O'Neill jerseys and O'Neill rugby shirts joining ranks with a full line of casual wear including O'Neill sundresses and other O'Neill dresses, O'Neill jeans and O'Neill board shorts, O'Neill T-shirts, O'Neill hoodies and other O'Neill separates. A full line of shoes was quickly added as well, featuring O'Neill sandals, O'Neill flip-flops and O'Neill thongs. Jack turned the business over to his son Pat in 1985, and he promptly went back to doing what he loved - surfing. Jack O'Neill set up the O'Neill Sea Odyssey in 1996, a free, award-winning program which educates young people about marine biology, ocean navigation and ecology, set up in Santa Cruz, California.

O'Neill Best Sellers

O'Neill 'Murca' Board Shorts Red 34
O'Neill 'Murca' Board Shorts Red 34
$46.00Sale $30.82
$0.92
Cashback
Nordstrom

O'Neill 'Murca' Board Shorts Red 34
$46.00Sale $30.82
$0.92
Cashback
These classic, long-cut board shorts made from soft, coated ultrasuede fabric turn that poolside picnic table at the barbeque into center stage for beer-chugging party dogs who test their inebriation with accuracy, skill and luck. Color(s): red....
Nordstrom
O'Neill 'Ashbury' Jersey Polo Grey Large
O'Neill 'Ashbury' Jersey Polo Grey Large
$34.50Sale $34.50
$1.04
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Antique White 36
O'Neill 'Delta' Plaid Shorts Antique White 36
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Oneill Khaki 29
O'Neill 'Delta' Plaid Shorts Oneill Khaki 29
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts True Black 34
O'Neill 'Delta' Plaid Shorts True Black 34
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Antique White 34
O'Neill 'Delta' Plaid Shorts Antique White 34
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Dark Navy 32
O'Neill 'Delta' Plaid Shorts Dark Navy 32
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Antique White 29
O'Neill 'Delta' Plaid Shorts Antique White 29
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Oneill Khaki 38
O'Neill 'Delta' Plaid Shorts Oneill Khaki 38
$44.50Sale $44.50
$1.34
Cashback
Nordstrom
O'Neill 'Delta' Plaid Shorts Antique White 33
O'Neill 'Delta' Plaid Shorts Antique White 33
$44.50Sale $44.50
$1.34
Cashback
Nordstrom

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