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Shiseido

About Shiseido

Shiseido began in Tokyo's Ginza district, becoming Japan's first Western-style pharmacy in 1871, when herbal medicine was the practiced norm. A chief pharmacist in a navy hospital at 23 years of age, founder Arinobu Fukuhara, aspired to establish a system of separating medical and dispensary practice because he was displeased with the inferior medicine on Japan's market. Fukuhara sought to combine Oriental style with Western learning. By 1878, Shiseido became a producer, seller and wholesaler of medicine with an extensive sales network, introducing Pepsin Indigestion Lozenges and Fukuhara Sanitary Toothpaste to the masses.

In 1987, Shiseido entered the world of cosmetics with the introduction of Eudermine, nicknamed “Shiseido Red Water” because of the moisturizing lotion's vivid red wine color. Shiseido aimed to use the same tactic as it had done in the pharmaceutical field by using scientific methods to develop high-quality cosmetic products, such as Shiseido body lotions, creams & oils. Shiseido began expanding its territory globally in 1962 by establishing Shiseido of Hawaii, Inc. Through forums, research and its expansion in the world's markets, Shiseido has maintained its leadership in the world of cosmetics.

Today Shiseido has expanded its offerings with such products as Shiseido shampoos and Shiseido whitening products reminiscent of its humble beginnings, but far advanced in its performance.

Shiseido Best Sellers

Shiseido Sun Protection Eye Cream Broad Spectrum SPF 34 No Color
$32.50
up to $1.30
Cashback
5 Stores

Shiseido Sun Protection Eye Cream Broad Spectrum SPF 34 No Color
$32.50
up to $1.30
Cashback
Shiseido Sun Protection Eye Cream SPF 34 You deserve your place in the sun — just make sure you're protected while you're there! This cream helps keep your eye-area skin looking healthy and soft while protecting it from the sun's damaging rays....
5 Stores
Shiseido 'The Makeup' Luminizing Satin Face Color...
Shiseido 'The Makeup' Luminizing Satin Face Color Pk304 Carnation One Size
$30.00
$0.90
Cashback
Nordstrom
Shiseido 'Sheer & Perfect' Foundation SPF 18 I20 ...
Shiseido 'Sheer & Perfect' Foundation SPF 18 I20 Natural Light Ivory
$35.00
$1.05
Cashback
Nordstrom
Shiseido Bronzer - Light
$35.00
up to $1.05
Cashback
3 Stores
Men's Shiseido Men Hydrating Lotion
Men's Shiseido Men Hydrating Lotion
$31.00
$0.93
Cashback
Nordstrom

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