About Wacoal

Wako Shoji was founded by Koichi Tsukamoto in 1946 in Kyoto, Japan. This worldwide lingerie manufacturer produces bras, panties, shapewear, camisoles and accessories, spending nearly six months to design every new style. Today it's called Wacoal, a brand women choose for the consistent fit, comfort and beautiful designs of their high-quality bras and other intimate apparel, including Wacoal bikini underwear, Wacoal briefs, and Wacoal thongs, which address a wide variety of style preferences. With a team of almost entirely female designers, Wacoal understands the importance of balancing great fit and function with extraordinary beauty and unique design, creating styles ranging from Wacoal full-figure bras, Wacoal minimizer bras and Wacoal underwire bras for fuller figures to Wacoal push-up bras for those who want a little extra enhancement. Rounding out the brassiere collection with Wacoal sports bras, Wacoal seamless bras for serious players as well as adhesive bras for the playful and daring, the company endeavors to meet the needs of every woman's shape and size, from AA to H cup and 30 to 44 band.

Making women look and feel their best has always been Wacoal's highest priority, and their products have been featured on numerous television programs such as the Oprah Winfrey Show, The View, Entertainment Tonight and the Ellen DeGeneres Show. In 1999, Wacoal began raising breast cancer awareness with the development of the Awareness Bra Program, featuring four styles of bras embellished with a pink ribbon flag and self-examination instructions printed on the attached tags, as a daily reminder that women must take care of their health. Wacoal is the best-selling department store brand for several great reasons: fit, comfort and style, balanced by a sense of compassion and responsibility.