Product Information
Description
LG OLED77B3P 77 inch Class B3 Series 4K OLED Smart TV
LG OLED Picture On an AI-Powered Smart TV
The unmatched beauty of self-lit OLED pixels in the LG OLED B3 is more than meets the eye. You'll be able to keep pace with the action with a native 120Hz refresh rate for smoother movement whether you're gaming or watching sports. Entertainment extras like Dolby Vision* Dolby Atmos* and FILMMAKER MODE give you the big-picture experience straight from your couch. Enjoy outstanding picture powered by the α7 AI Processor Gen6 which uses AI to detect what you're watching and automatically improves the picture and sound quality of whatever you're watching. And you'll experience less searching and more streaming thanks to the next generation of AI technology from LG webOS 23. With Quick Cards group your favorite apps into categories and even have instant access to over 300 free channels with LG Channels.** All LG OLED TVs have NVIDIA G-Sync AMD FreeSync Premium and VRR to further improve gaming quality. And four HDMI 2.1 inputs allow you to plug in all the devices you need for the win. Whether you game on consoles or on the cloud*** the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
*Dolby Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
**Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.
***Subscription and compatible gaming controller are required.
Perfect black infinite contrast smooth motion
LG OLED has over 8.3 million self-lit pixels that turn on and off individually for perfect black and incredible colors with contrast you can't get from anywhere else but OLED. Take in the action with a native 120Hz refresh rate for smooth lifelike movement whether you love sports movies games or all of the above.
Beautiful picture powered by intelligence
Enjoy outstanding picture powered by the α7 AI Processor Gen6 which uses AI to detect what you're watching and automatically improves the picture and sound quality. Experience everything from movies to sports in vibrant color and incredible depth for an immersive viewing experience.
Smart TV simplified
Less searching more streaming thanks to the next generation of AI technology. Enjoy your favorite content including fitness sports entertainment and more. With Quick Cards group your favorite apps into categories and use the Magic Remote to easily find what you're looking for. Get instant access to over 300 free channels with LG Channels.*
*Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.
See and hear the ultimate in home theater
Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color contrast and brightness plus Dolby Atmos* for wrap-around sound. Land in the center of the action with LG's FILMMAKER MODE allowing you to see films just as the director intended.
*Dolby Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.
Game with the power of LG OLED
Packed with gaming features the LG OLED B3 comes with everything you need to win. Experience crisp smooth imagery from a 0.1ms response time and native 120Hz refresh rate. All LG OLED TVs have NVIDIA G-Sync AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud* the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
*Subscription and compatible gaming controller are required.
Colored from the source
Everything you see on screen matches what was originally shot for a more accurate viewing experience.*
*Third-party testing conducted by Intertek showed the color fidelity of the display is 100% based on CIE dE 2000
