color & clumps
3 out of 5 star rating. 
Product Classification
Sulfite-Free
Gluten-Free
Vegan
Cruelty Free
Paraben-Free
Frequently Asked Questions
How do I apply Motives® Long-Wear Eyeliner?
Take the corner of your eye and gently pull outward. Then, carefully use the tip across your lash line starting with the inside corner and sweeping outward. For a subtle look, keep your line thin and as close to the lash line as possible. For a more dramatic look, use the side of the pencil to create a thicker line.
How do I create a cat-eye look with this eyeliner?
Begin at the outer corner of your eye and make a small V-shape using the end of your brow as a guide. Next, fill the V with liner, working your way from outside to inside. You can make this line as thin or as bold as you’d like. Keep in mind that your perfect cat eye depends on your eye and face shape, so feel free to tweak your method to achieve the look that best suits you!
How do I remove the Motives Long-Wear Eyeliner?
Although it's long-lasting, the eyeliner can be easily removed with our Motives Makeup Remover Towelettes.
Is the Motives Long-Wear Eyeliner tested on animals?
Motives does not conduct or commission animal testing of any finished product.
Reviews
Break down of ratings: (2) 5 star ratings. (1) 4 star ratings. (1) 3 star ratings. (2) 2 star ratings. (1) 1 star ratings.
would recommend this product.
Select sort by
Customer Images
Was hoping the brown was a little lighter. It's quite dark. Previously had 'Earth K-47.' On application, it leaves little clumps. Will try using a base powder under liner.
Response from Customer Service on 03/31/2026
Thank you so much for your feedback on Motives® Long-Wear Eyeliner. We appreciate you sharing your experience and letting us know about your preference for a lighter brown shade and your concerns with application. Your comments will be shared with the Motives team for their consideration. If you ever need recommendations for shades or tips to improve application, a product specialist is available to assist you. Thank you for choosing Motives®—your input helps us continue to improve!
Made in China!
1 out of 5 star rating.
What has happened to Motives product line? Long wearing? In 30 seconds or less it was all over my eyelid. Awful, Awful,Awful.
Response from Customer Service on 06/09/2025
Thank you for your feedback—we’re truly sorry the Motives Long Wear Eyeliner didn’t work as expected. We want you to love your look, so here’s a tip that might help: try applying our Motives Sculpting Concealer as a base on your eyelids before using the eyeliner. For extra staying power, finish with the Motives 10 Years Young Setting Spray to help lock everything in place. You could also try Motives Precisely The Point Eye Line, it offers intense pigment with a smudge-resistant finish that many customers love. We will also report your feedback to the product development team.
Thanks,
The Motives Team
My Motives Eyeliner review
2 out of 5 star rating.
I love the ease of application, the creaminess and the look of the eyeliner. However, I find that after a short time I have smudges underneath my eyes.
Response from Customer Service on 05/05/2025
Thank you for sharing your review with us! We're glad to hear that you love the ease of application, creaminess, and appearance of the Motives® Long-Wear Eyeliner.
However, we understand your concern about experiencing smudges after a short time. Your feedback is invaluable to us, and we'll certainly pass it along to our product team for consideration.
We truly appreciate your insights and support for our product. If you have any other questions or need further assistance, please feel free to reach out. Thank you once again for sharing your experience!
Long-Wear Eyeliner Pencil
4 out of 5 star rating.
Just bought this product. So far, it's good. I'll update the review at a later time.
Response from Customer Service on 04/04/2025
Thank you so much for your initial review! We're happy to hear that you're enjoying the Motives® Long-Wear Eyeliner Pencil so far. We appreciate you taking the time to share your early experience with us and look forward to any updates you may have in the future. Your feedback and continued support are invaluable. If you have any questions or need assistance, please feel free to reach out. Thank you once again for choosing our product!
Brown eyeliner
5 out of 5 star rating.
Using the product daily and find it is easy to apply. Would like a lighter color, maybe a grey?
Response from Customer Service on 03/26/2025
Thank you so much for your great review! We're glad to hear that you’re enjoying the ease of applying the Motives® Long-Wear Eyeliner as part of your daily routine. Your suggestion for a lighter color, such as grey, is appreciated and will be forwarded to the appropriate team to consider for future offerings. Your feedback and support mean a lot to us. If you have any more questions or need assistance, please feel free to reach out. Thank you once again for sharing your valuable insights!
View Customer Images 
